May 6, 2026

Apollo Review 2026: Pricing, Features, Pros & Cons

Apollo.io is a sales intelligence and engagement platform serving over 10,000 customers with a database of 275M+ contacts and integrated email sequencing. Estimated pricing starts at $49/user/month with annual contracts for mid-tier plans.

Sophie Moore
CTO & Co-Founder

Apollo review 2026: features, pricing, pros, cons & verdict

Apollo.io is a sales intelligence and engagement platform founded in 2015, serving over 10,000 customers with a database of 275M+ contacts and integrated email sequencing—estimated pricing starts at $49/user/month.

Major takeaways

Is Apollo worth it in 2026? Apollo is a capable sales intelligence platform with deep contact data and integrated sequencing. Teams shopping alternatives typically cite pricing opacity, deliverability complexity, or the need for inbound voice capabilities Apollo doesn't provide.

Who is Apollo best for? Apollo fits mid-market outbound teams (10–50 reps) running email-and-LinkedIn motions with strong technical resources to manage deliverability. Teams needing multilingual coverage, inbound phone agents, or transparent pricing should evaluate alternatives.

What are Apollo's biggest weaknesses? Based on G2 and TrustRadius reviews, users frequently flag pricing increases at renewal, deliverability setup complexity, and the absence of native inbound voice capabilities. Apollo is an outbound-first platform; inbound speed-to-lead requires separate tooling.

What is Apollo?

Apollo.io is a sales intelligence and engagement platform founded in 2015 by Roy Chung and Tim Zheng, headquartered in San Francisco. The company has raised an estimated $252M across multiple funding rounds, including a $100M Series D in 2023 led by Sequoia Capital, valuing the company at approximately $1.6B. Source: TechCrunch, Crunchbase.

The flagship Apollo.io platform combines a contact database of 275M+ verified B2B profiles with email sequencing, LinkedIn automation, and CRM integrations. Apollo positions itself as an all-in-one sales intelligence and engagement platform, targeting mid-market and enterprise outbound teams that want prospecting data and outreach automation under one roof.

Notable customers include Rippling, Deel, Brex, and Gong, per the Apollo website as of January 2026. The company reports serving over 10,000 paying customers and employs approximately 600 people globally, based on LinkedIn headcount data. Apollo competes with platforms like ZoomInfo, Outreach, Salesloft, and newer AI-native entrants such as Clay, Artisan, and 11x.

Apollo's core value proposition is density: a large contact database, native email infrastructure, and workflow automation in a single subscription. Teams buy Apollo to collapse the stack—eliminating separate data vendors, sequencing tools, and enrichment APIs.

Apollo core features

Outbound sequencing and automation

Apollo's sequencing engine supports multi-step email and LinkedIn cadences with conditional logic, A/B testing, and task triggers. Users can build sequences with up to 30 steps, schedule sends across time zones, and pause sequences based on reply detection or CRM field changes. The platform includes native email warmup and sender rotation to manage deliverability at scale.

Depth is adequate for most outbound motions.

Limitations include LinkedIn automation that requires browser extension installation and manual approval for connection requests, which slows high-velocity prospecting. Teams running 50+ rep operations report needing dedicated deliverability resources to manage sender reputation across multiple domains. Source: G2 reviews, Apollo documentation.

Personalization and AI assistance

Apollo introduced AI-powered email generation in 2024, allowing users to generate first-line personalization based on prospect data fields, recent news, or LinkedIn activity. The AI assistant can draft full email bodies, suggest subject lines, and rewrite copy for tone. Users can save AI-generated snippets as templates for reuse across sequences.

Personalization depth is moderate. The AI relies on structured data fields Apollo already has; it does not scrape unstructured signals like recent funding rounds, job changes, or hiring intent unless manually added. Teams needing deep, research-driven personalization (e.g., account-based motions targeting 10–20 accounts per rep per quarter) report supplementing Apollo with Clay or manual research. Source: Apollo product updates, G2 user reviews.

Data and contact enrichment

Apollo's database includes 275M+ contacts and 73M+ companies, with email addresses, phone numbers, job titles, company size, revenue estimates, and technographic data. Users can enrich CRM records via CSV upload, API, or native Salesforce/HubSpot sync. Apollo claims a 90%+ email accuracy rate, though third-party audits (Prospeo, EmailListVerify) estimate deliverable rates closer to 75–80% depending on data freshness.

Contact coverage is strong for North America and Western Europe, weaker for LATAM, APAC, and emerging markets. Phone number coverage is estimated at 40–50% of total contacts, per user reports. Apollo does not include website visitor tracking or intent signals; teams wanting those capabilities integrate with 6sense, Clearbit, or Koala. Source: Apollo website, Prospeo audit 2025.

Multichannel outreach (email, LinkedIn, phone)

Apollo supports email, LinkedIn (via Chrome extension), and manual phone tasks within sequences. Email is native; LinkedIn automation requires the Apollo Chrome extension and manual approval of connection requests. Phone tasks appear as reminders in the sequence but do not include a native dialer—users click through to external dialers like Aircall, Dialpad, or their CRM's phone tool.

Multichannel depth is email-primary. LinkedIn automation is functional but slower than dedicated tools like Expandi or Phantombuster. Apollo does not include inbound phone capabilities, live call routing, or AI voice agents. Teams running inbound speed-to-lead motions (e.g., demo request → call within 60 seconds) need separate phone infrastructure. Source: Apollo documentation, G2 reviews.

Deliverability and email infrastructure

Apollo provides native email sending infrastructure with dedicated IP pools, domain warmup, and sender rotation. Users can connect custom domains (recommended for teams sending 500+ emails/day) and configure SPF, DKIM, and DMARC records. Apollo's warmup engine gradually increases send volume over 2–4 weeks to build sender reputation.

Deliverability complexity is high.

Users report needing to manage multiple sending domains, monitor bounce rates manually, and pause sequences when spam complaints spike. Apollo does not provide real-time inbox placement monitoring; teams serious about deliverability supplement with Glockapps, MailReach, or Warmbox. Shared IP users (typically on lower-tier plans) report higher spam folder rates. Source: G2 reviews, TrustRadius.

CRM and workflow integrations

Apollo integrates with Salesforce, HubSpot, Pipedrive, and Microsoft Dynamics. The Salesforce integration syncs contacts, accounts, opportunities, and tasks bidirectionally. Users can trigger Apollo sequences from Salesforce workflows, log emails and calls back to Salesforce, and enrich CRM records with Apollo data via one-click enrichment.

Integration depth is strong for Salesforce and HubSpot, adequate for Pipedrive, and limited for other CRMs. Field mapping requires manual configuration; users report 2–4 hours of setup time per CRM instance. Apollo does not integrate with Slack, Microsoft Teams, or conversational intelligence platforms like Gong or Chorus—those require Zapier or custom API work. Source: Apollo integrations page, G2 reviews.

Reporting and analytics

Apollo's reporting dashboard tracks emails sent, opens, clicks, replies, meetings booked, and pipeline generated per sequence, rep, and team. Users can filter by date range, sequence, and CRM stage. Apollo provides funnel conversion metrics (e.g., emails sent → replies → meetings → opportunities) and rep leaderboards.

Reporting depth is adequate for teams under 20 reps. Larger teams report needing to export data to Looker, Tableau, or Google Sheets for custom attribution modeling. Apollo does not track revenue attribution or closed-won deals unless those stages are synced back from the CRM. Multi-touch attribution requires external BI tooling. Source: Apollo documentation, user reviews.

Multilingual coverage

Apollo's database and email sequencing are English-primary. The platform supports sending emails in other languages if users manually write or translate copy, but Apollo's AI email generator and personalization engine do not support non-English content generation. Contact data coverage is strongest for English-speaking markets (US, UK, Canada, Australia).

Multilingual depth is limited. Teams running outbound in Spanish, French, German, Portuguese, or other languages report needing external translation tools or native speakers to write sequences. Apollo does not provide language detection, auto-translation, or region-specific compliance guardrails (e.g., GDPR, LGPD). Teams operating in EMEA, LATAM, or APAC should evaluate platforms with deeper multilingual support. Source: Apollo product documentation, G2 reviews.

Apollo pricing

Apollo's pricing model is per-user, per-month, with tiered plans based on feature access and contact export limits. Pricing is not published on the Apollo website; prospective buyers receive custom quotes after a sales call. Based on third-party sources, estimated pricing ranges from $49/user/month (Basic) to $149+/user/month (Organization), with annual contracts required for mid-tier and enterprise plans. Source: Vendr median pricing data, G2 reviews, Prospeo.

Pricing model

Apollo charges per user per month, with annual contracts standard for Professional and Organization tiers. The Basic tier is available month-to-month. Contact export limits and feature access vary by tier. Teams exceeding contact export quotas pay overage fees estimated at $0.10–$0.25 per additional contact exported, per Vendr data. Apollo does not charge per email sent, but deliverability infrastructure (dedicated IPs, custom domains) requires Professional tier or higher.

Tier overview

Tier Monthly cost (est.) Contact exports Best for
Basic $49/user 500/month Solo reps, early-stage startups
Professional $99/user 10,000/month Mid-market teams (5–20 reps)
Organization $149+/user Unlimited Enterprise teams (20+ reps)

Source: Vendr, G2 pricing discussions, Prospeo. All figures are estimates and subject to negotiation.

Total cost of ownership

  • Contact export overages. Teams exceeding monthly export limits pay $0.10–$0.25 per additional contact, which can add $500–$2,000/month for high-volume prospecting teams. Source: Vendr.
  • Deliverability infrastructure. Dedicated IPs and custom domain setup require Professional tier or higher. Teams on Basic or shared IPs report higher spam folder rates, necessitating external warmup tools ($50–$200/month per domain). Source: G2 reviews.
  • CRM integration setup. Field mapping and workflow configuration typically require 4–8 hours of admin time or a $1,500–$3,000 implementation fee for enterprise customers. Source: Apollo implementation partners.
  • Renewal increases. Users on G2 and TrustRadius report 15–30% price increases at renewal, particularly for teams that grew headcount mid-contract. Negotiate multi-year locks to cap increases. Source: G2 reviews, Vendr.
  • External tools. Teams serious about deliverability, intent signals, or inbound phone add Glockapps ($99/month), 6sense (custom pricing), and Aircall ($30+/user/month), pushing total stack cost to $150–$250/user/month. Source: user reports.

What people like about Apollo (pros)

  • Deep contact database with native enrichment. Users frequently note Apollo's 275M+ contact database eliminates the need for separate data vendors like ZoomInfo or Lusha. One-click enrichment from Salesforce or HubSpot saves 10–15 hours per rep per month on manual research. Source: G2 reviews.

  • Integrated sequencing and CRM sync. Apollo's native email sequencing and Salesforce integration allow reps to launch sequences, log activities, and update CRM fields without switching tools. Users report 20–30% time savings versus stitching together separate prospecting and engagement platforms. Source: TrustRadius reviews.

  • A/B testing and analytics. Apollo's sequence-level A/B testing (subject lines, email copy, send times) and funnel conversion dashboards help teams optimize outreach. Users cite 10–15% reply rate improvements after running A/B tests over 4–6 weeks. Source: G2 reviews.

  • Responsive customer support on higher tiers. Professional and Organization tier customers report dedicated CSMs and 24-hour response times for technical issues. Users note Apollo's support team is more responsive than ZoomInfo's or Outreach's, particularly for deliverability troubleshooting. Source: TrustRadius reviews.

  • Chrome extension for LinkedIn automation. Apollo's LinkedIn extension allows users to add prospects to sequences, send connection requests, and log InMail messages without leaving LinkedIn. Users report 15–20% higher connection acceptance rates when combining email and LinkedIn touches. Source: G2 reviews.

  • Transparent data sourcing and compliance. Apollo publishes its data sourcing methodology (public web scraping, partner data, user-contributed contacts) and provides GDPR-compliant data deletion workflows. Procurement teams note Apollo's compliance documentation is more thorough than smaller competitors'. Source: Apollo website, user reviews.

What people don't like about Apollo (cons)

  • Pricing opacity and renewal increases. Apollo does not publish pricing, requiring a sales call for quotes. Users on G2 and TrustRadius report 15–30% price increases at renewal, with little advance notice. Procurement teams flag this as a budget planning risk. Source: G2 reviews, Vendr.

  • Deliverability complexity and shared IP risks. Users on Basic and lower Professional tiers report high spam folder rates due to shared IP pools. Dedicated IPs require Professional tier or higher and manual warmup over 2–4 weeks. Teams without deliverability expertise report needing external consultants or tools like Warmbox. Source: G2 reviews, TrustRadius.

  • No native inbound voice or phone agent. Apollo does not include a dialer, call routing, or AI voice agents. Teams running inbound speed-to-lead motions (e.g., demo request → call within 60 seconds) need separate phone infrastructure like Aircall, Dialpad, or Talkdesk. This adds $30–$50/user/month and requires separate training. Source: Apollo documentation, user reports.

  • Limited multilingual support. Apollo's AI email generator and contact database are English-primary. Users running outbound in Spanish, French, German, or Portuguese report needing external translation tools or native speakers to write sequences. Contact data coverage is weak for LATAM, APAC, and emerging markets. Source: G2 reviews.

  • Onboarding ramp and time-to-first-value. Users report 2–4 weeks to configure CRM integrations, build sequences, and train reps on Apollo's workflow. Enterprise customers note Apollo's onboarding is slower than Outreach's or Salesloft's, particularly for teams migrating from legacy systems. Source: TrustRadius reviews.

  • LinkedIn automation requires manual approval. Apollo's LinkedIn extension automates connection requests and InMail, but users must manually approve each action in the browser. This limits throughput to 20–30 LinkedIn touches per day per rep, versus 100+ with dedicated LinkedIn automation tools like Expandi. Source: G2 reviews.

  • Contact data accuracy variance. While Apollo claims 90%+ email accuracy, third-party audits (Prospeo, EmailListVerify) estimate deliverable rates at 75–80%. Users report higher bounce rates for contacts outside North America and Western Europe. Phone number coverage is estimated at 40–50% of total contacts. Source: Prospeo audit 2025, user reports.

How Apollo performs in production

Time to first value

Apollo's typical onboarding window is 2–4 weeks for mid-market teams (10–20 reps) and 4–8 weeks for enterprise customers (50+ reps), based on user reports on G2 and TrustRadius. The onboarding process includes CRM integration setup, sequence template creation, deliverability configuration (SPF, DKIM, DMARC), and rep training. Teams with existing Salesforce or HubSpot instances report faster deployment (1–2 weeks) if field mapping is straightforward.

Enterprise customers note Apollo's onboarding is slower than Outreach's or Salesloft's, particularly for teams migrating from legacy systems or requiring custom API integrations. Apollo provides a dedicated CSM for Organization tier customers, but Basic and Professional tier users rely on self-serve documentation and email support. Source: TrustRadius reviews, Apollo documentation.

Deliverability and inbox placement

Apollo's deliverability performance depends heavily on tier and infrastructure setup. Users on shared IP pools (Basic tier) report spam folder rates of 30–50%, per G2 reviews. Professional and Organization tier customers using dedicated IPs and custom domains report inbox placement rates of 70–85%, assuming proper warmup and domain authentication.

Deliverability complexity is a recurring pain point. Users report needing to monitor bounce rates manually, pause sequences when spam complaints spike, and rotate sending domains every 3–6 months to maintain sender reputation. Apollo does not provide real-time inbox placement monitoring; teams serious about deliverability supplement with Glockapps ($99/month) or MailReach ($49/month). Source: G2 reviews, user reports.

CRM round-trip and field fidelity

Apollo's Salesforce and HubSpot integrations sync contacts, accounts, opportunities, and tasks bidirectionally. Users report 95%+ field fidelity for standard objects (Contact, Account, Opportunity) and 80–90% fidelity for custom fields, depending on field mapping configuration. Apollo logs emails, calls, and LinkedIn touches back to the CRM as activities, preserving attribution for pipeline reporting.

Integration complexity increases with custom CRM workflows. Users with complex lead routing, territory assignment, or multi-currency setups report needing 4–8 hours of admin time to configure field mappings and test sync logic. Apollo does not support Salesforce Communities, Partner Portals, or multi-org Salesforce instances. Source: Apollo integrations documentation, G2 reviews.

Reporting depth at scale

Apollo's native reporting is adequate for teams under 20 reps. Users can track emails sent, opens, clicks, replies, meetings booked, and pipeline generated per sequence, rep, and team. Funnel conversion metrics (e.g., emails sent → replies → meetings → opportunities) are available in the dashboard.

Reporting limitations emerge at scale. Teams with 50+ reps report needing to export data to Looker, Tableau, or Google Sheets for custom attribution modeling, multi-touch attribution, or revenue forecasting. Apollo does not track closed-won revenue or customer lifetime value unless those stages are synced back from the CRM. Users note Apollo's reporting is less flexible than Outreach's or Salesloft's for enterprise teams. Source: G2 reviews, user reports.

ICP fit: who should and shouldn't buy Apollo

Apollo is a strong fit if you...

  • Run a mid-market outbound team (10–50 reps) focused on email and LinkedIn prospecting with budget for $99–$149/user/month.
  • Need a large contact database (275M+ profiles) and native CRM enrichment to eliminate separate data vendors like ZoomInfo or Lusha.
  • Have technical resources (sales ops, rev ops) to manage deliverability infrastructure, domain warmup, and CRM field mapping.
  • Operate primarily in North America or Western Europe, where Apollo's contact data coverage and email accuracy are strongest.
  • Want integrated sequencing, A/B testing, and analytics in one platform rather than stitching together separate prospecting and engagement tools.

Apollo is a poor fit if you...

  • Need transparent, published pricing for procurement approval—Apollo requires a sales call for quotes and users report 15–30% renewal increases.
  • Run inbound speed-to-lead motions requiring phone agents, live call routing, or AI voice capabilities—Apollo does not include native phone infrastructure.
  • Operate in LATAM, APAC, or emerging markets where Apollo's contact data coverage and email accuracy are weaker (estimated 60–70% deliverable rates outside North America).
  • Require multilingual outbound (Spanish, French, German, Portuguese, etc.)—Apollo's AI email generator and personalization engine are English-primary.
  • Need both outbound prospecting and inbound voice in one platform—Apollo is outbound-first; inbound speed-to-lead requires separate tooling like Aircall, Dialpad, or an AI phone agent.

When to consider an alternative to Apollo

  • You need both outbound prospecting and inbound voice in one platform. Apollo focuses on email and LinkedIn sequencing; teams running phone-driven inbound speed-to-lead motions need a separate dialer or voice agent. 11x's Julian is purpose-built for inbound speed-to-lead (demo requests, form fills, inbound calls) alongside Alice's outbound email and LinkedIn automation, eliminating the need for separate phone infrastructure.

  • Your sales motion requires multilingual coverage beyond English. Apollo's outbound sequencing and AI email generation are English-primary; teams running EMEA, LATAM, or APAC outbound in Spanish, French, German, Portuguese, or other languages report needing external translation tools or native speakers to write sequences. 11x's Alice operates in 105+ languages with native content generation, personalization, and compliance guardrails per region.

  • You need pricing transparency for procurement approval. Apollo does not publish pricing; custom quotes require a sales call, and users report 15–30% renewal increases with little advance notice. Procurement teams requiring public pricing or fixed rate cards for budget planning should evaluate platforms with transparent pricing models or negotiate multi-year locks upfront.

  • You want native contact data, signals, outbound, and inbound voice in one system. Apollo provides contact data and outbound sequencing but requires separate tools for intent signals (6sense, Clearbit), website visitor tracking (Koala, Clearbit), and inbound phone (Aircall, Dialpad). Teams that want all four capabilities under one vendor—contact database, signals/triggers, outbound automation, and inbound voice—should evaluate unified platforms like 11x, which includes a 400M+ verified contact database, website visitor tracking, Alice for outbound, and Julian for inbound voice.

  • You need enterprise-grade deployment maturity with named customers in production. Apollo serves over 10,000 customers, including Rippling, Deel, and Gong. For procurement teams requiring Fortune 500 references or SOC-2 Type II compliance, 11x is in production at Xerox, Checkr, Sage, and Rho, with end-to-end encryption and dedicated customer success for enterprise deployments.

  • Deliverability complexity is a blocker for your team. Apollo's deliverability infrastructure requires manual domain warmup, SPF/DKIM/DMARC configuration, and ongoing monitoring of bounce rates and spam complaints. Teams without dedicated sales ops or rev ops resources report needing external deliverability consultants or tools like Warmbox, adding $50–$200/month per domain. Platforms with managed deliverability infrastructure reduce this operational burden.

Final verdict on Apollo

Apollo is a capable sales intelligence and engagement platform with a deep contact database (275M+ profiles), integrated email sequencing, and strong CRM integrations. Teams buy Apollo to collapse the prospecting stack—eliminating separate data vendors, enrichment APIs, and sequencing tools. The platform is strongest for mid-market outbound teams (10–50 reps) running email-and-LinkedIn motions in North America and Western Europe, with technical resources to manage deliverability infrastructure.

Apollo is best-suited for teams with $99–$149/user/month budgets, strong sales ops or rev ops support, and outbound-first motions where email and LinkedIn are the primary channels. Teams operating in LATAM, APAC, or emerging markets should expect weaker contact data coverage and higher bounce rates. Procurement teams should negotiate multi-year contracts with price locks to cap renewal increases, which users report at 15–30% annually. Vendr data suggests negotiation can save 15–25% on Apollo contracts, particularly for teams committing to 2–3 year terms.

For revenue teams that want outbound (Alice), inbound voice (Julian), 400M+ verified contacts, and 105+ languages in a single system, 11x is built for this motion. 11x eliminates the need for separate dialers, data vendors, and translation tools, with SOC-2 Type II compliance and enterprise customers like Xerox, Checkr, Sage, and Rho in production. See how 11x works or book a demo.

Frequently asked questions about Apollo

How much does Apollo cost?

Apollo's pricing is not published; custom quotes require a sales call. Based on third-party sources (Vendr, G2, Prospeo), estimated pricing ranges from $49/user/month (Basic) to $149+/user/month (Organization), with annual contracts required for mid-tier and enterprise plans. Contact export limits and feature access vary by tier. Teams exceeding export quotas pay overage fees estimated at $0.10–$0.25 per additional contact. Negotiation can save 15–25% on Apollo contracts, per Vendr data.

Does Apollo offer a free trial?

Apollo offers a free tier with limited contact exports (10 per month) and basic search functionality. The free tier does not include email sequencing, CRM integrations, or API access. Users can upgrade to paid tiers (Basic, Professional, Organization) after the trial. Apollo does not offer a full-featured free trial of Professional or Organization tiers; prospective buyers receive custom quotes after a sales call and can request a pilot or proof-of-concept for enterprise deals.

What is Apollo's biggest weakness?

Based on G2 and TrustRadius reviews, Apollo's biggest weaknesses are pricing opacity (no published pricing, 15–30% renewal increases), deliverability complexity (shared IP spam folder rates, manual warmup required), and the absence of native inbound voice capabilities. Teams running inbound speed-to-lead motions need separate phone infrastructure like Aircall or Dialpad, adding $30–$50/user/month and requiring separate training. Apollo is outbound-first; inbound phone is not part of the platform.

Is Apollo good for small teams?

Apollo's Basic tier ($49/user/month, estimated) is accessible for small teams (1–5 reps), but contact export limits (500/month) and shared IP deliverability risks make it less suitable for high-volume prospecting. Small teams without sales ops or rev ops resources report struggling with deliverability setup (SPF, DKIM, DMARC) and CRM field mapping. Apollo is strongest for mid-market teams (10–50 reps) with technical resources to manage infrastructure and optimize sequences.

Does Apollo include phone or voice?

Apollo does not include a native dialer, call routing, or AI voice agents. The platform supports manual phone tasks within sequences (e.g., "Call prospect at 2pm"), but users must click through to external dialers like Aircall, Dialpad, or their CRM's phone tool to make calls. Apollo does not provide inbound phone capabilities, speed-to-lead routing, or AI-powered call qualification. Teams running inbound speed-to-lead motions need separate phone infrastructure.

How long does Apollo take to deploy?

Apollo's typical deployment window is 2–4 weeks for mid-market teams (10–20 reps) and 4–8 weeks for enterprise customers (50+ reps), based on user reports on G2 and TrustRadius. Deployment includes CRM integration setup, sequence template creation, deliverability configuration (SPF, DKIM, DMARC), and rep training. Teams with existing Salesforce or HubSpot instances report faster deployment (1–2 weeks) if field mapping is straightforward. Enterprise customers note Apollo's onboarding is slower than Outreach's or Salesloft's.

What's the best Apollo alternative?

The best Apollo alternative depends on your team's motion and gaps. For teams needing transparent pricing, evaluate Instantly or Smartlead (published pricing, email-focused). For teams needing deeper contact data, evaluate ZoomInfo or Cognism (larger databases, stronger EMEA/APAC coverage). For teams needing both outbound and inbound voice in one platform, evaluate 11x (Alice for outbound, Julian for inbound phone, 400M+ contacts, 105+ languages). For teams needing LinkedIn-first automation, evaluate Expandi or Phantombuster.

How does 11x compare to Apollo?

11x provides both outbound (Alice) and inbound voice (Julian) in one platform, eliminating the need for separate dialers or phone infrastructure. Apollo is outbound-first (email and LinkedIn) and does not include native phone capabilities. 11x includes a 400M+ verified contact database, website visitor tracking, and signals/triggers built in, versus Apollo's contact data-only approach. 11x operates in 105+ languages with native content generation; Apollo is English-primary. 11x is in production at Xerox, Checkr, Sage, and Rho, with SOC-2 Type II compliance and dedicated customer success for enterprise deployments.


Last updated: January 2026.